Earlier this morning, Amazon announced the launch of a new product called Amazon Local Register. In a press release, the company announced that this product is “a secure card reader and mobile app that provides local businesses with the tools they need to quickly and easily accept credit and debit cards from a smartphone or tablet and keep track of their growing business.”
Smartly, Amazon was able to acquire the LocalRegister.com domain name before the product launch, as reported by Dot Weekly and Domain Name Wire. Even though the product is called Amazon Local Register and Amazon will likely integrate it within its Amazon.com website, it is critical that they control the LocalRegister.com domain name for security and competitive reasons.
I learned that the former owner of LocalRegister.com was Chad Folkening of Global Ventures and co-founder of Domain Holdings. I reached out to Chad to get some information about this sale, and although the price is subject to a non-disclosure agreement, he was kind enough to share some information about the sale and insight about a sale such as this.