Weekly Copyright Issues Wrap Up… November 15, 2013 (via Copyright Alliance) Submitted by Admin. on November 15, 2013 Weekly copyright related summary of issues, congressional developments, judicial updates, administration updates, international updates and industry updates, provided courtesy of  American Continental Group… (more…)

Stocks rise on hiring jump (via The Christian Science Monitor) Traders work on the floor at the New York Stock Exchange, Friday. Stocks rose strongly in the morning Friday, then eased slightly in the early afternoon. The gains accelerated in the final hour of trading.(Brendan McDermid/Reuters) Steady growth in… (more…)

Microsoft Forced To Drop ‘SkyDrive’ Brand Name (via InformationWeek) Microsoft accepts London court ruling that its storage service name is too similar to products from British satellite broadcaster BSkyB. Microsoft can’t use the term “SkyDrive” to refer to its consumer cloud storage service, according to a court ruling… (more…)

The Fortus Group Reveals a New Brand Identity (via MarketWired) SOURCE: Fortus Healthcare Resources November 14, 2013 11:37 ET UTICA, NY–(Marketwired – Nov 14, 2013) – The Fortus Group, a leading healthcare staffing firm, has rebranded to Fortus Healthcare Resources to accurately reflect and expand its full range… (more…)

Building Brand Identity – Tag, You’re It (via http://paulschaecker.blogspot.nl) By Enzo F. Cesario in Marketing Taglines are difficult things to pin down. Some taglines have a certain force, a certain efficacy that makes us remember them years or even half a century later. The best ones even stick in our minds long after everyone… (more…)